Word: trippings
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Dates: during 1930-1939
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...summer of 1912, George Rixon Benson, president of Chicago's Benson & Rixon Co. clothing store, and Millionaire George Rasmussen, head of National Tea Co. until his death in 1936, made a trip to Wisconsin in a high-sided Stearns touring car. Every night when he shed his goggles Tourist Benson was irked to find that, though his linen duster had protected his jacket, his trousers had got thoroughly dirty. Tourist Rasmussen, however, had solved that problem in advance, had a change at the end of a day: his tailor had made him an extra pair of pants...
...When the trip ended, Benson & Rixon introduced the world's first ready-made two-pants suits-1,000 of them at $17 to $22 each. Customer response was feeble. Undaunted, Mr. Benson tried again with 4,000 two-pants suits, all at $17. These, aggressively advertised, sold. Manufacturers, sensing fewer unit sales, fought the innovation, but it caught on, became a trend. By 1929 Benson & Rixon's one-store $200,000-a-year business had developed into a seven-store chain with annual trade...
...tourists planning a trip abroad this summer may well note a significant item which escaped the German censorship, slipped across the ocean last week. The item (from the technical German railroad magazine Die Reichsbahn...
...this travel book so ponderous as the official title of the one-man expedition it tells about-the Carnegie Institution's Expedition for Study of the Earth's Magnetic Behavior. A mixture of guidebook, adventure story, anthropological study, social & political commentary, covering a 2,000-mile trip through the jungles of Venezuela and Brazil, Journey to Manaos tells next to nothing about terrestrial magnetism. Author Hanson dutifully did the job he went to do, but he records more magnetic attractions above ground than underneath...
Scare stories prepared him for a bad trip. He was told of inland revolts, the murder of a governor, the blood thirst of Indians for a white man. But it was just talk. Author Hanson hardly realized he had been through savage country until he came out and heard the same scare stories all over again. Venezuela officials were touchy hysterics, but no worse than nuisances; the Indians were merely poor. He grew a beard, however, since without one, said other explorers, his trip would impress no one and he would never get his picture in the rotogravure sections...