Word: truck
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...Healthy truck sales are a boon to automakers. Trucks are cheaper to build than cars, and hence more profitable, because they contain fewer parts and are restyled less frequently. Detroit's rule of thumb is that trucks provide one-quarter of the industry's total volume but one-third of its profits. At AMC, sales of the Jeep Cherokee and Wagoneer models are the principal reason that the company is expected to report a profit this year for the first time since...
Automakers are confident they can keep on truckin' profitably. "Chris Cedergren, the automotive-industry analyst for J.D. Power & Associates, a West Coast marketing and consulting firm, expects truck sales in 1985 to increase 4.7% more. Buyers will have an even greater assortment of models to choose from in coming years. Both GM and Ford will introduce minivans next year, while AMC and Chrysler are preparing pickups for the 1986 and 1987 model years. -By Alexander L. Taylor III. Reported by Meg Grant/Los Angeles and Paul A. Witteman/ Detroit
...friends and supporters, about 50,000 more than last year. The Reagans apparently acquired some new friends on the road to the President's recent 49-state electoral triumph. The First Couple have even decided on a gift for each other: a new pickup truck for the ranch. It may have been the President's second choice, actually. Asked by reporters what he wanted from Santa Claus, he responded, "Minnesota would have been nice...
...face values. "It's an attitude," notes Mark Searcy, co-founder of Interface, a California concern that expects to peddle $6 million worth of men's skin-care preparations this year. "Ten years ago, it was sissy to use a blow dryer. Now policemen and truck drivers use them." The new adventurers in the skin trade see it as an obvious outgrowth of, or perhaps they would prefer to say a smooth supplement to, the health-and-fitness craze...
Assume that at the basic minimum the process of diminishing requires a state of grief. Is it really possible to grieve for any person's death? A year ago in Lebanon, a fanatic drove a truck bomb into the Marine compound at Beirut International Airport, killing 241. We responded to those deaths, all right; Americans grieving for Americans. The truck driver also died in the explosion. Any grief left over for him? What about all the Lebanese who have been dropping in the streets for a decade? Feel those deaths, do we? We say yes sincerely, but we only...