Word: truckful
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Dates: during 1980-1989
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Federal Express, though, now faces hungry competitors who have turned the business into a delivery-truck version of Cannonball Run. The battle pushed down Federal's average price for an overnight shipment from $26.29 in 1981 to $19.36 this summer. Many of the rivals have copied Federal's formula. In 1981, Emery built a $60 million hub in Dayton and assembled a fleet of 67 planes. Airborne constructed its hub at an abandoned Strategic Air Command base in Wilmington, Ohio. The U.S. Postal Service has entered the field with its special $9.35 express mail service. In fiscal...
Question: Which is the best-selling vehicle in the U.S.-the Chevrolet Cavalier, Ford Escort or Honda Accord? Answer: None of the above. A pair of pickup trucks, the Ford F-series and Chevrolet's C-series, outsell every passenger car on the market. Indeed, Americans are increasingly turning on to trucks. Says Chrysler President Harold Sperlich: "Car sales are good; truck sales are dynamite." U.S. automakers announced last week that some 3.8 million trucks have been sold this year, an increase of 33%, while car sales have risen...
...strongest-selling models are not 18-wheelers and big commercial carriers, but small trucks, vans and other vehicles that share some features with passenger cars. Many suburban housewives have fallen in love with minivans (estimated 1984 sales: 225,000), and thousands of yuppies are hooked on such off-the-road vehicles as the Chevrolet S-10 Blazer (sales so far this year: 130,727), the American Motors Jeep (79,807) and the Ford Bronco II (91,651). The fastest-moving truck of all is the small pickup. The nine different models of the compact carrier will have combined sales...
...trucks are a breed apart from their clunky forerunners. They are easier to drive and more comfortable to ride in. Says Lynette Maker, a nurse in Burlington, Wis., of her new Cherokee Chief Jeep: "It has enough room for hauling and doesn't drive like a truck." The vehicles can also be purchased with air conditioning, power seats and expensive stereo equipment. Says Ed Rikess, owner of Southview Chevrolet in St. Paul: "The biggest option is the fanciest music system we can get." One out of four small pickups is sold with four-wheel drive, which provides greater traction...
...Truck buyers are young-the median age is around 33-and about one-third of new owners between the ages of 20 and 30 are women. Joan Cheek, of Simi Valley, Calif., passed along her 1972 Oldsmobile Cutlass to her son, and now commutes to her job at a hospital in a 1984 Chevy S-10 pickup. Says she: "A lot of women are driving trucks now. It's the thing." Cheek finds her truck handy for carrying groceries and hauling tree trimmings to the dump. She plans to add a metal cap (average price: $270) to cover...