Word: tuneout
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...years ago, Reggi Marder, Terri Bersohn and some other mothers in Evanston, Ill., decided to organize a TV Tuneout Week for their school. "We weren't saying TV was bad," says Marder, a working mother of three, "but we realized that it's very easy to use television as a baby sitter, and we wanted people to think about these things." The first tuneout week unfortunately coincided with both a nasty cold snap and sweeps week but, lo and behold, the local community center offered free ice skating, the ymca set up an evening swim, a nearby museum offered free...
...eleven of those stations. None of the nation's 690 TV channels is black-owned. Though blacks are virtually disfranchised by TV and get, at best, an hour a week of programming by and for them on a few local channels, there is no indication of a black tuneout. A recent Harris survey found that blacks watch an average 18.5 hours of TV a week compared to 14.7 hours for whites...
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