Word: tupac
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...What Must I do Now?" is split into two parts, both of which tell a story--the first part is a general statement against racism and the camaraderie found within the black community, while the second part tells the story of the deceased rapper Tupac Shakur's life. The lyrics of part one of "What Must I do Now?" are extremely powerful: "What must I do now/be your jester/fight your wars/pimp your women/be your whore/write the same songs I've sung before," wails Smith in anger before he changes venues and launches into a description of the black community...
Puff Daddy's portion of the concert paled in comparison to Busta Rhymes' honest lyricism. Accompanied by his long-time sidekick, Mase, Puff spent more time changing costumes and addressing the audience than actually performing. He did a number of tributes to slain rapper Tupac Shakur during which he played Tupac songs and asked the audience to sing along with the records. There were also a number of tributes to Puffy's former rap partner, the Notorious BIG, who was shot to death last year...
...years ago, Interscope was a small record company that became a huge political problem for its then owner, Time Warner (parent company of TIME's publisher), by releasing gangsta-rap albums such as Tupac Shakur's 2pacalypse Now. Capitulating to critics, Time Warner severed its joint agreement with Interscope and sold its 50% stake back to Iovine and Field for $100 million. Four months later, the two resold that stake to hit-starved Universal for $200 million. This is not an industry big on morality plays...
Since then, Interscope's sales have nearly tripled, to about $340 million this year. A hefty portion of those sales was spun off by its hugely profitable rap subsidiary, Death Row Records, whose owner, Suge Knight, is in prison and whose biggest star, Tupac, is dead, victim of a gangster-style rubout as he rode in Suge's BMW. Facing this kind of continuity problem, Iovine and Fields started focusing the company's resources on nonrap acts, and the shift is paying...
...Shakur was gunned down. A few weeks later, the Los Angeles Times reported that the fbi was investigating allegations of organized crime at Death Row. Then, in April, Shakur's mother Afeni sued Death Row over money allegedly owed her son. She won several million dollars and control of Tupac's master tapes...