Word: turbonick
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...million theme resort in Orlando, Fla. Drawing on the success of its wildly popular series like Dora the Explorer and SpongeBob SquarePants, which racked up $1.5 billion in retail sales alone last year, Nickelodeon is positioning itself at the center of the technology-driven environment its audience inhabits. TurboNick, launched several weeks ago on a broadband video platform on Nick.com lets kids watch full-length episodes of their favorite Nick shows online, sometimes even before they air on cable. Through a deal with Verizon Wireless, Nick loyalists can download three-minute videos of Blue's Clues or other shows...
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