Word: turn
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Dates: during 1960-1969
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...will undoubtedly want to join in. Art has always been our favorite combining high prices, cultural cachet and delicious opportunities to play the pa- tron with penurious young talent. Today, however, it seems to have got completely out of hand, with painters and sculptors apparently unable to turn out even fake works fast enough. Personally, I would leave the modern stuff to the likes of Nelson Rockefeller, who has the Museum of Modern Art at his beck and call, or Paul Mellon, who has something like $1 billion to dip into. Even at that, the art is not necessarily appreciated...
Women, to be sure, can also be something of a financial drainees- pecially if they have a perfectionist turn of mind, like my friend Mrs. Guinness, who feels that "for a fur coat to look proper, it must be completely new." The quest for youth and beauty is the female way of whiling away time and money slimming expeditions to Main Chance or the Greenhouse, animal-cell injections by Niehans in Switzerland, face liftings by Rees or Converse in New York, and assorted blood aerations, breast shapings, or skin peelings. These cosmetic Sayings leave a woman pretty unsightly...
...head. It was getting increasingly difficult to tell whether the little old winemaker was getting tanked on Drano, or pushing Ken-L Ration for hungry Living Bras. Gradually, after 20 years of hard-sell harangue, viewers developed a kind of filter blend up front. They did not turn off their sets; they turned off their minds. Admen refer to that phenomenon as the "fatigue factor," but their research departments know it by the more ominous name of CEBUS (Confirmed Exposure but Unconscious). In one recent survey, 75% of the viewers tested had no recollection of what products they had just...
Counting on Controls. Wards' long-awaited turn-around has barely begun. Last week Brooker made it clear that he is counting on Container for help. "The corporation has a fine record of training people in controls," he said. "We'll benefit from this." Even more important, by pooling their resources both companies will greatly reduce their vulnerability to takeover attempts by other suitors...
...strikes go, it was a midget involving a mere 1,250 workers. In terms of damage, it could turn out to be mammoth. With the St. Lawrence Seaway closed by a labor dispute for the first time in its nine-year life, growing economic dislocations last week rippled across eight U.S. states and much of Canada...