Word: turned
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Dates: during 1990-1999
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...WEBSITE. Netscape's Netcenter may turn out to have been worth a few billion in its own right. The Netcenter site is a leading contender in the race to become one of a handful of powerhouse "portals": full-service websites that are online launching pads, entertainment networks and shopping malls rolled into one. Between netscape.com aol.com and the AOL service itself, Case's audience now numbers in the tens of millions. His acquisition also makes a good daytime-nighttime fit. AOL's usage is heavily weighted toward the evening and weekend hours, when teenagers and home users do most...
...soul of AOL's newly empowered machine may turn out to be Scott McNealy, the brilliant, voluble CEO of Sun Microsystems. McNealy has been flacking his "the network is the computer" vision for years, pitching his Web-focused Java language as the platform on which to build a new generation of cheap, single-purpose network appliances, from TV set-top boxes to cell phones, that could finally break Microsoft's stranglehold on the digital universe. His deal with AOL--which also puts Sun's 7,000-strong sales force to work selling Netscape's e-commerce software--marks the official...
Bill Gates has been running this obstacle course for years. Now it's Steve Case's turn to chase him around the track...
Investors eager to ride this trend often turn to Amazon after starting out as satisfied online buyers of its books--and now of its music CDs, videos and gifts. The company has spent heavily to establish a brand name and reputation from scratch, with no brick-and-mortar stores to springboard its efforts. "Brand name is critically important to retailing, and Amazon paid dearly for it," notes Marie LaTour Kadison, senior analyst at Forrester. "They knew it was imperative [to establish a brand identity] before companies like Barnes & Noble and Borders came online...
...Minutes' executive producer, insisted his show wasn't pandering for ratings. "I have a low threshold for discomfort, and I was not made uncomfortable by the moment of death," he says. "I didn't see anybody writhing in agony. I didn't see anything that would make me turn my face away." With euthanasia being so hotly debated, he adds, "the story we put on the air, exactly as we told it, was a fit and proper one for 60 Minutes...