Word: tv
(lookup in dictionary)
(lookup stats)
Dates: during 1980-1989
Sort By: most recent first
(reverse)
...comes out of their promotion budgets and -- not unreasonably, since their goal is to make money -- they want to be associated with popular, prestigious events. It's no trick to get Universal Widget to underwrite a Renoir show, or one of those PBS nature series (six hours of granola TV, with bugs copulating to Mozart). But try them with newer, more controversial, or more demanding work and watch the faces in the boardroom drop. Corporate is nervous money; it needs the NEA for reassurance as a Good Housekeeping Seal of approval. Our problem, despite conservative rant, is too little Government...
...runway rap session came to light last week after a Dallas TV station asked a state judge for a copy of the tape from the plane's cockpit voice recorder. The National Transportation Safety Board, which had released a highly censored transcript of the conversation, asserted that disclosure of the entire conversation might hamper investigations of airline disasters. The Air Line Pilots Association warned that pilots might disable their voice recorders to prevent future "invasion of their privacy" but later added that legislation to ban the release of tapes might be proposed instead. What jittery airline passengers were supposed...
Attention K mart shoppers! If you are wondering where to spin your TV dial this September, drop by any of the discount retailer's 2,200 stores. You will be regaled with signs and posters trumpeting CBS shows. Every TV set in the store will be tuned to CBS as well. The chain and the network are even teaming up to promote the CBS/K mart Get Ready Giveaway. The contest, to be advertised on the air and in K mart newspaper supplements, will offer viewers the lure of big prizes if they can match numbers on a card with figures...
...TV viewers have grown accustomed to the annual late-summer promotional blitz for the networks' fall premieres. But this year the hucksterism has gone far beyond the usual "ABC's the One" and "Come Home to NBC" sloganeering on- screen. Ads for network shows will turn up everywhere from billboards to women's hosiery departments. Besides CBS and NBC linkups with major retailers, a third network, Fox, has teamed with Coca-Cola to promote an Isle of Dreams Treasure Hunt. Only ABC is sitting on the sidelines...
...running commercials for its fall shows in movie theaters. CBS is stuffing brochures inside boxes of blank Maxell videocassettes. NBC is doing the same with Scotch cassettes. ABC is targeting the VCR user with a more high-tech gimmick: a special bar code in the network's November TV Guide ads will enable owners of specially equipped models of Panasonic VCRs to record certain ABC shows automatically...