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...family's farm in New York was enough to convince William Becker that there was a market for cheap, clean road lodging. In 1962 he and his contractor-partner Paul Greene introduced Motel 6, named for the $6 nightly rate they determined would cover such amenities as coin-operated TVs and foam cups. The chain, which made the pair multimillionaires, now has 880 sites across the U.S. and Canada. Becker...

Author: /time Magazine | Title: Milestones May 28, 2007 | 5/17/2007 | See Source »

...real numbers aren’t so impressive. The average household donates 3.1 percent of its income each year, or about three dollars a day per person. The average Starbucks customer also spends $3 for her cup of morning coffee. The extent of our consumer culture, from big screen TVs to name-brand clothing, belies our charitable spirit...

Author: By Jarret A. Zafran | Title: That Constant Gnawing Guilt | 5/11/2007 | See Source »

...compete clause with Southwest to stay on the sidelines, he spent years figuring out JetBlue. He raised a ton of capital so he could weather any early storms or cut-throat price wars. He bought brand new Airbus A320s to give customers confidence; he equipped them with satellite TVs and gave you enough seat room so that you could open a newspaper without slapping the passenger next to you. He ran the company out of New York's under-utilized JFK airport as opposed to the tumultuous LaGuardia. He clarified pricing so that you needed a computer only to book...

Author: /time Magazine | Title: Why JetBlue Needed a New Captain | 5/10/2007 | See Source »

...Worth it? You betcha. Since even our big-screen TVs and surround-sound speakers can't do them justice, jaw-dropping effects are one of the only things that will get audiences off the couch...

Author: /time Magazine | Title: Is Spider-Man Worth $300 Million? | 5/3/2007 | See Source »

...door, it is immediately apparent that Loker Commons has finally outgrown its awkward phase. Gone are the arbitrary iMacs and math CAs in perplexing hats; they’ve been replaced with leather couches and a bar. The large, handsome space is replete with sturdy booths and flat-screen TVs. Each nooks and cranny has its own peculiar charm. One corner of the room is dedicated to games. Another corner has a small library. Yet another is home to Harvard’s trophy collection. Its walls are adorned with Harvard curios in just the right proportion of nerdiness...

Author: By The Crimson Staff | Title: Harvard’s ‘Cheers’ | 4/24/2007 | See Source »

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