Word: two
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Dates: during 1950-1959
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Mortimer moved on the board in 1950, jumped to executive vice president in 1952. The top job was now in view, but Mortimer got hot competition from two company rivals. Chairman Francis was behind Mortimer, recognized that the company needed a strong merchandising man to lead General Foods into the future. When Mortimer became president and chief executive officer, his two rivals left the company...
...regular foods, they would cost him only 61? less than if he had bought the serviced equivalent. The food industry points out that the extra costs of "conveniencing" foods can be considered the expense of maid service. Says Charlie Mortimer: "If you compute the relative costs of the two types of meals versus the time spent by the housewife, the housewife is getting the services of a maid for 45? an hour. My sons pay teen-age baby sitters more than that...
...foods: "their growth is just beginning." Better methods of packaging, freezing, mixing and cooking are on the way to tempt the housewife. She may soon be able to duplicate the cooking feats of big hotels and restaurants; many of them now move individual meals from freezer to plate in two minutes via an infra-red range. A new method of freeze drying may replace many of the present frozen foods with dehydrated foods that will not have to be kept in a freezer...
...further word of air-car production or of orders. But Chairman Hurley had another innovation to announce. Calling in the press, he displayed (but did not demonstrate) a radical new internal combustion engine billed as the greatest advance since the diesel. It has no pistons or valves, only two moving parts; there is a carburetor to mix air and gasoline, a single spark plug, a rotor that drives the crankshaft. Beyond that. Hurley refused details. CW, he said, had developed the engine in conjunction with West Germany's NSU Werke, makers of autos and motorcycles, and had exclusive North...
...Drop of a Hat. One of Broadway's gayest evenings provided by two witty Englishmen with the timing of the solar system and the teamwork of the Lunts...