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...American Express accepts unusual sources of income when granting accounts to students. Because students do not ordinarily work during the academic year, the company accepts funds such as scholarships, loans, work-study and allowances from parents as verifiable sources of income, says Director of Student Marketing Diane Ty...
Although American Express would not disclose what percentage of their business centers on college students, Ty says they approach the college market with the aim to recruit long-term customers...
...Students often go on to become some of our best and most loyal customers," Ty says...
American Express requires that customers pay their bills in full each month, says Ty. This measure keeps students not only from accumulating interest on their payments but also protects them from establishing poor credit histories...
...Ty says a poor credit record can remain on file for up to seven years, affecting the ability to secure future student, car and house loans...