Word: tylenols
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...university more than 40 years ago, has spent the better part of the past decade propping up the sagging fortunes of Firestone, the U.S. company Bridgestone paid $2.6 billion for in 1988. Now here he was, the prime suspect in the the biggest consumer scare since the Tylenol-tampering case, linked to at least 88 deaths and 250 injuries in the U.S. alone...
...grilling by senators and congressmen, it's becoming clear that his efforts may be too little, too late. Perhaps hindered by the difficulties of working with another company, Ford has failed to practice the business-school paradigm established by pharmaceutical giant Johnson & Johnson when it dealt with the '80s Tylenol scare...
...Those Firestone firemen will invitably point to the Johnson & Johnson case. In 1982, when eight people were poisoned by tainted Tylenol capsules in Chicago, the drug company did the unthinkable: They pulled every single bottle of their product off the shelves. The exact timetable of the recall is still a matter of debate, but even rival p.r. companies admit that Johnson & Johnson's swift and unequivocal action saved the Tylenol brand - and may have even helped the drug company's reputation...
...rest? Many of those who can't stay home or go to work with a parent wind up with a helpful friend or relative. And while it's tough to sneak even mildly ill babies and toddlers into day care, every parent knows a little cough suppressant and Tylenol can work wonders for school-age children. Worst of all, thousands of older sick kids stay home alone...
...high fever, cough and sore throat, headaches, extreme fatigue and muscle aches. Although some sufferers, including the elderly and the very young, should seek emergency assistance if the symptoms are extreme, most flu patients will be advised simply to rest, drink fluids and take a fever-reducer such as Tylenol or Advil. "You treat the symptoms," says TIME medical contributor Dr. Ian Smith. "Flu isn't life-threatening - it just makes people feel horrible...