Word: typewritten
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...Ernest Elmo Calkins, President of Calkins & Holden, Manhattan agency. Originally a printer, Mr. Calkins studied art because he knew that good typography must follow the principles of design. In 1902 he went into partnership with Ralph Holden. Together they worked out the first complete advertising campaign ever produced?with typewritten outline, sketches and exhibits. They organized a special art department, a special typographic department, necessitities that are axiomatic now. They wrote the first book on the new advertising practice, Modern Advertising.? Mr. Calkins has been writing on his subject in Scribners' the Atlantic Monthly, the Advertising and Selling Fortnightly...
...Articles between 1000 and 2000 words in eight, must be typewritten, on one side of the paper only, and must be signed with the entrant's name, address, college and class year...
...next day a woman, whom she reluctantly identified as Mrs. George W. Steele, wife of the Commandant of the Air Station at Lakehurst, called on her and gave her a typewritten statement. "The first paragraph had me saying that when I accepted the invitation of the Board to appear as a witness I felt my husband needed defense, but that since that time I had changed my mind. In the second paragraph I was to say that my husband always regarded the Shenandoah, like a manofwar, was not to be used for exhibition purposes, but that he was ready...
...product of the feminine intellect. Radcliffe had turned the trick. Collegiate fops who declared that there have been no witty women since the 18th Century were laughed to scorn. The Lampoon was worsted. For a day jubilation pranced in the Crimson editorial rooms-and then, on a plain typewritten sheet, came the cruel, the incredible dénouement...
...requirements for Hasty Pudding productions are much the same as for any professional musical comedy, with especial emphasis on simplicity of costume and scenery, and as great an economy of cast as possible. The proper length for the book is about 50 typewritten pages, exclusive of lyrics, most of which will not be required until the close of the competition for musical number next fall...