Word: ultramania
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...about twice as many as there were two years ago. The 30-odd manufacturers of the Dacron-and-aluminum birds, which range in price from $4,000 to $6,000, expect to sell some $90 million worth this year. Unlike many outdoor fads, ultramania is not limited to the Sunbelt, although California, Arizona, Florida and Texas are strong states; the Midwest, particularly the St. Louis area, is also ultra country, possibly because the craft fares best over flat terrain...
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