Word: uncertainity
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Dates: during 1960-1969
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...year, for example, it is promising to put up 10,000 more billboards with such slogans as "Use the Loop" and to show slides at intermissions in 5,000 movie theaters. For the vast propaganda drive that it needs, however, a mere $1,330,000 has been budgeted. So uncertain is the trumpet for birth control in India that the official most responsible for selling the urgency of contraceptives-Health and Family Planning Minister Sushila Nayar-believes that the best approach is brahmacharya, monklike abstinence...
...liveliest septuagenarian in Government, Hershey also scoffed at the idea of the all-volunteer army. Most volunteers, he pointed out, only signed up "after they passed the Selective Service exam and it became apparent that Uncle Sam had some permanent interest in them." Hershey conceded that the draft was uncertain, but added, "I have some friends this week who found certainty-their obituaries were published in your papers." And for all its faults, the draft sure beats the way "George Washington had to spend most of his time looking for men-he had to arrange his schedule of battle...
...mayor! I'm the mayor!" When Cua swung at them, the Americans handcuffed him and took him, protesting, to a Vietnamese police station. Brother-in-Law Loan quickly had him brought to his office to sleep it off, and next morning chewed the mayor out in no uncertain terms. But there were also Vietnamese sensitivities to be considered. U.S. Ambassador Hen ry Cabot Lodge expressed Washington's "regret" at the incident, and General Loan announced that henceforth American MPs would confine their arrests to U.S. personnel...
...Uncertain Domain. The map of the U.S. publishing world is divided into three unequal sectors. The largest consists of text-and reference books-chiefly encyclopaedias-which account for 50% of book sales and most of the industry's profits. Some firms devote themselves largely to this field. Qrqwell-Collier & Macmillan, one of the giants, does an annual business of $142 million. The second sector, where profits are just as reliable, is religious publishing; the Bible steadily sells 30 million copies a year...
Trade books make up the third and most uncertain domain of the publishing landscape. Still, 250-odd firms are now in this field-perhaps because it offers by far the most intellectual excitement, perhaps because it is so easy to enter. Anyone with a manuscript and a few thousand dollars can do it. In 1951, the Witkower Press, a one-man, one-book publishing house in Hartford, Conn., brought out Arthritis and Common Sense, and has since sold over 250,000 copies...