Word: undevelop
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...UNDEVELOP! -New Mexico billboard campaign MAINE IS NOT FOR SALE -Bumper sticker "Please come and visit us in Oregon again and again. But for heaven's sake don't come and live here." -Oregon Governor Tom McCall...
...starkly beautiful New Mexico setting, a billboard catches the eye: UNDEVELOP! Undevelop? Out here in the middle of a desert where freeways lead only to mesas and mirages? Out here on the range where the skies are not smoggy all day? Minutes later, however, the message of the half-whimsical New Mexico Undevelopment Commission begins to make sense as the car whizzes past a transformer station. Utility poles grow stouter and taller, then pick up extra arms to hold more wires. The highway takes on another lane. Exit ramps and gas-station signs run closer together. The road cuts through...
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