Word: upmarket
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Dates: during 2000-2009
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...walks as well as a number of 15th century tombs, including that of ruler Mohammad Shah of the Sayyid dynasty, which is an early example of the style that would later culminate in the Taj Mahal. More importantly, it is also home to the Lodi Garden Restaurant, a delightful upmarket establishment that distinguishes itself by combining in one place all four rarities of the New Delhi dining scene: outdoor tables, palatable Continental food, a liquor license and (holy cow!) steak. At $25-$50 a head for a meal with wine, prices are monstrous by Indian standards. But there...
...Cheesecake Factory is not elegant; it is not refined. Factories are not meant to be. It is, however, superb at filling the upmarket chain niche in the Boston food market. And by filling, I mean stuffing. Industrialists of the world, unite...
...latest campaign is to cement the company's new upmarket image by getting Samsung products into more high-end distribution channels. He also wants to shorten the time it takes to get a product onto store shelves once Samsung has spotted a new consumer whim...
Moramarco's acquisitions for Canandaigua are aimed at easing the company away from the jug-wine market toward the least expensive varietals--wines labeled Cabernet, Merlot, Chardonnay and such--selling at $3.50 to $5, and the slightly more expensive premium wines priced at $7 or more. This move upmarket is happening across the industry, from the behemoth Gallo to medium-size upscale wineries that must increase revenue or fall victim to takeovers--particularly in Napa, whose prestigious name puts it on the wish list of every ambitious wine company in the world...
Clos du Val, a Napa winery set up by Frenchman Bernard Portet in 1972 and best known for its Cabernet Sauvignon, hired a new executive team last year to reposition its brand further upmarket. It will soon sell its top Cabernet at $62 a bottle, up from $55. Several of its other wines will also have price increases. The wine labels will be redesigned, but the wine inside will remain the same. "By not raising our prices in the 1990s, we fell behind in positioning and recognition," says David Campbell...