Word: use
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Dates: during 1920-1929
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...Your use of footnotes is NOT excessive...
...mind, TIME is one of the best-edited weeklies that has ever appeared in America, and its judicious use of footnotes should not be abridged...
Wellesley Hills, Mass. Sirs: I vote against the use of footnotes. Use parentheses and smaller type* for "footnote matter. ..." F. THURMOND MUDD...
...interesting side lights thrown in on your articles by the use of reference marks add zest to the reading...
Obviously one method is by an appeal to fear. The wary consumer may be convinced that some dread disease will steal upon him if he does not use a certain dentifrice. Most conspicuous in this field of advertising is the Forhan's slogan: "Pyorrhea seizes four out of five...