Word: use
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Dates: during 1980-1989
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Amid persistent charges that the Democraticcontenders lack clear messages and identities inthis campaign, Kalb's assessment is that theDemocrats have generally done as well as theRepublicans in the use of paid media. He does, ofcourse, single out certain candidates from bothparties whom he says have done better thanaverage...
...Gephardt has done superbly well in the use ofnegative-sounding paid ads on television," saysKalb. "It certainly paid off for him in Iowa andSouth Dakota... I think in the South it's going tobe more dispersed and diffuse so that you're notgoing to get a clear, hard focus on the relativevalue of some of these negative ads." He adds thatGephardt may not have sufficient funds to achievea similar success tomorrow, while Dukakis and Goredo have enough money...
...candidate who seems to have gone thefarthest through the use of money and media--theRev. Pat Robertson--receives little praise fromKalb. "Since New Hampshire, Robertson hasconducted one of the most painful and patheticpolitical campaigns that I've seen in a longtime," says Kalb, citing Robertson's accusationsagainst the Bush campaign among other issues."This man has demonstrated a capacity forpolitical suicide that surprises me because [he]was one of the most effective performers [on`Candidates...
...conclusion, I have to say that the College's legal and general responsibilities simply do not permit us the luxury of supporting the use of alcohol by minors or of ignoring flagrant abuse of the law. Kegs in freshman dormitories seemed clearly to fall within the bounds of unacceptable activity. I understand that freshmen and the Council may disagree with this position, but after all, it is the College and its representatives who are held accountable under the law and thus who must set what seem to them reasonable standards...
...problem is and how much it's going to cost, and it sounds like that's what they're going to give us." Says Domestic Policy Adviser Gary Bauer: "We wouldn't dismiss anything just because of the cost." Still, skeptics doubt whether the President or Congress will really use the ambitious blueprint as a guide. Watkins professes to be unconcerned. "It's not in our charter to worry about the political impact," he said. "There has not been a national strategy. The national policy is now being built...