Word: users
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Dates: during 1990-1999
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...Quantum Computer Services in 1985, the company has focused on one thing: creating an attractive online experience for the average schmo who can barely plug in his PC. It was a smart plan whose execution has been more or less perfect. The catchy populist name. That effortless user interface. Those millions of free starter discs. Those infamous chat rooms. And, of course, that cheerful robot chirping, "You've got mail" (now the title of a romantic comedy coming soon, via Tom Hanks, Meg Ryan and two humming laptops, to a multiplex near...
...part a response to the user-friendly Sephora, Bergdorf Goodman, the posh Manhattan department store, is nearly tripling the size of its cosmetics floor and adding a multitude of new services, including free makeovers and informal seminars on anti-aging treatments. The cosmetics floors at Bloomingdale's stores in Manhattan and Century City, Calif., have recently finished renovations to make their products more accessible to customers and the sales turf easier to navigate...
...decisions that shaped the company and the PC industry in its formative years: to name his computer after a fruit; to package it in a molded plastic case; to hire world-class p.r. and marketing firms; and, most incredibly, to drop everything to build the industry-incompatible but user-friendly Macintosh after visiting Xerox's Palo Alto Research Center and seeing its icons, its windows, its mouse. Jobs made us choose sides...
...park. Sony's engineering department was generally opposed to the concept of a tape player without a recording function (it would be added later), but Morita would not be denied. He insisted on a product that sounded like a high-quality car stereo yet was portable and allowed the user to listen while doing something else--thus the name Walkman...
Jeeves, of course, is not a panacea for the difficulties of the Information Age. Questions outside the scope of Jeeves' knowledge base, such as those of a particularly specific or technical nature, tend to leave the user stranded in the glut of Internet information. Although Jeeves attempts to compensate for this behavior by submitting unfamiliar questions to popular search engines, this hardly provides a particularly useful mechanism for searching...