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What's the appeal of ecstasy? As a user put it, it's "a six-hour orgasm." About half an hour after you swallow a hit of e, you begin to feel peaceful, empathetic and energetic--not edgy, just clear. Pot relaxes but sometimes confuses; LSD stupefies; cocaine wires. Ecstasy has none of those immediate downsides. "Jack," 29, an Indiana native who has taken ecstasy about 40 times, said the only time he felt as good as he does on e was when he found out he had won a Rhodes scholarship. He enjoys feeling logorrheic: ecstasy users often talk...

Author: /time Magazine | Title: Happiness Is...A Pill?: The Science: The Lure Of Ecstasy | 6/5/2000 | See Source »

Ecstasy can occasionally enslave and occasionally offer transcendence. Usually, it does neither. For Adrienne, the Midwestern woman who has been a frequent user for the past five years, ecstasy is a key part of life. "E makes shirtless, disgusting men, a club with broken bathrooms, a deejay that plays crap and vomiting into a trash can the best night of your life," she says with a laugh. "It has done two things in my life," she reflects. "I had always been aloof or insecure or snobby, however you want to put it. And I took it and realized, you know...

Author: /time Magazine | Title: Happiness Is...A Pill?: The Science: The Lure Of Ecstasy | 6/5/2000 | See Source »

Technology, naturally, will be the engine. User-tracking software that records your TV- and Internet-viewing habits in minute detail--and crosses it with your purchasing history--will allow the advertiser to know that you have children, that you eat meat, that your native language is Spanish and that your dishwasher is however many years old. That way you will be shown commercials for minivans, cheeseburgers and replacement dishwashers, all in Spanish, and not for roadsters, tofu and replacement refrigerators, in English. (In fact, this technology already exists.) Refined with data that track what kinds of online ads you tend...

Author: /time Magazine | Title: How Will Advertisers Reach Us? | 5/22/2000 | See Source »

Windows never would have gained popularity and reached critical mass without the benefits of innovative, user-friendly technologies developed by our Office team--technologies that often then became part of Windows and further drove innovation across the industry. For example, in 1991 software developers for Microsoft Office introduced a new feature known as a toolbar. We now take toolbars for granted. If you are reading this article online on a Windows PC, the toolbar is the series of icons at the foot of your screen that with one click allows you to switch from your browser to your word processor...

Author: /time Magazine | Title: The Case For Microsoft | 5/15/2000 | See Source »

...scheme also effectively imposes a ban of up to 10 years on the addition of any significant new end-user features to Windows. New features must be provided on an a la carte basis and priced separately to computer manufacturers. Provisions like these would kill innovation in the OS--and impair the livelihoods of the tens of thousands of independent software developers who depend on constant innovation in the OS to make their products more attractive. Updates to Windows and Office technologies that could, for example, protect against attacks such as the Love Bug virus would also be much harder...

Author: /time Magazine | Title: The Case For Microsoft | 5/15/2000 | See Source »

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