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Glorious Hours. Humorist Stan Freberg, a freelance commercial producer who created the Sunsweet prune and Jeno's pizza ads for TV, is pushing another possible cure. It is frankly Utopian. He calls it "The Freberg Part-Time Television Plan: A Startling but Perfectly Reasonable Proposal for the De-escalation of Television in a Free Society, Mass Media-wise." The plan calls for a week like this...

Author: /time Magazine | Title: Television: . . . And Now a Word about Commercials | 7/12/1968 | See Source »

Glorious Hours. Humorist Stan Freberg, a freelance commercial producer who created the Sunsweet prune and Jeno's pizza ads for TV, is pushing another possible cure. It is frankly Utopian. He calls it "The Freberg Part-Time Television Plan: A Startling but Perfectly Reasonable Proposal for the De-escalation of Television in a Free Society, Mass Media-wise." The plan calls for a week like this: Monday. Television as usual. Tuesday. The set goes black, but one word shines in the center of the screen: Read...

Author: /time Magazine | Title: Television: SPITBALLING WITH FLAIR | 7/12/1968 | See Source »

...falls back on a semimystical vision of the world as town meeting, proposing an ideal society that stresses religion rather than politics. With his transcendental interpretation of history, his uncompromising rectitude, and his wobbly ambivalence in the face of actuality, Lynd seems like a 19th century Brook Farm Utopian who has wandered nobly but by mistake into the 20th century...

Author: /time Magazine | Title: Books: For the Gentleman Rebel | 7/5/1968 | See Source »

...Count Folke Bernadotte, Canada's Lester Pearson, America's Ellsworth Bunker. Common to such men is a firm belief that conciliatory techniques (negotiation, mediation, arbitration) apply equally well to all disputes, marital as well as martial, between races and generations. It is a faith based not on Utopian dreams but on hard-won experience...

Author: /time Magazine | Title: Essay: THE NEED FOR CONCILIATION | 6/7/1968 | See Source »

Lynn said yesterday that he had had a "utopian impulse" and decided to act on it. "This school could be an instrument of reconciliation, a model interracial, urban university. It gives you a chance to believe that your presence makes a difference. His decision parallels a recent move by John U. Monro '38, former dean of the College, who is now director of freshmen studies at Miles College in Birmingham...

Author: By Laura R. Benjamin, | Title: Lynn Accepts D.C. College Post Will Leave Harvard This Spring | 4/17/1968 | See Source »

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