Word: valeriano
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Dates: during 1960-1969
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...disap pointing year of partnership, when car output was barely half of his overly optimistic goal of 92,000, Chrysler invested another $20.5 million to save the enterprise from caving in. In 1967, Chrysler raised its interest in the company to 77%. Barreiros was still president-and his brothers Valeriano, Graciliano and Celso were all members of the management group-but his family had only a minority voice. Unmistakably, Chrysler then started running the company through its own efficiency-minded men, who were much less sensitive than Barreiros to the traditional Spanish way of doing business through friends and connections...