Word: vanderwicken
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...rivers in Europe are all like that. The Mediterranean is filthy. And nobody wants to go to Acapulco. You can't swim in the bay any more. It's a worldwide problem!' " The speaker was Henry Ford II, and his listener was Detroit Bureau Chief Peter Vanderwicken, who was in the process of reporting this week's cover story on Ford and the new philosophy of social commitment that is spreading through U.S. commerce and industry. Ordinarily, Ford is one of Detroit's less accessible executives, yet on this occasion he talked open WITH deep...
Alwyn Lee was a newspapermanly and at length with Vanderwicken aboard one of his five jet planes, in his office and over lunch at the Ford "Glass House" headquarters in Dearborn. Those interviews were bolstered by many others as TIME correspondents across the U.S. talked to business, political and civic leaders in their various territories, and sought out examples of enlightened-as well as unenlightened-corporate conscience and social awareness. The finished story was written by George Church, edited by Marshall Loeb and re-searched by Eileen Shields and Claire Barnett in his native Australia until 1939, when he joined...
Away from the job. Ford can be by turns exuberant and shy. His activities as a swinger are celebrated?although, in his own estimation, overrated. His reputation as a jet setter, he said in an interview with TIME'S Peter Vanderwicken, is "sort of unfounded. I like to have fun, and I happen on occasion to see people who are members of the jet set, and if I'm there, why, I'm picked out. So then it gets in the damn newspaper or a magazine like your...
...beset by another difficulty-burnishing its image. Critics tend to find it a distant, impersonal corporation, where the glass doors leading to the executive suites are locked. "I think the biggest problem facing us as a corporation is communications," Chairman Roche told TIME Detroit Bureau Chief Peter Vanderwicken in an interview last week. The debate over lead-free gasoline to reduce pollution (TIME, Feb. 23) is a case in point. Within the industry, G.M.'s Ed Cole is commonly credited with being first to urge the oil companies last winter to remove lead from gas. Then Henry Ford...
...public preoccupation with pollution, congestion and cost, some of the industry's leaders have concluded that the love affair has cooled. They believe that their market has changed, fundamentally and permanently. "I think the glamour of the automobile is decreasing," Henry Ford II told TIME Correspondent Peter Vanderwicken. "People are looking at it now as a machine to get from place to place to do something else...