Word: vcrs
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...that the audience for comics was changing. The corner candy store where kids used to buy comics has largely disappeared, and the kids have grown older. Today's buyers average about 20 and are apt to be science students or even engineers, "techies" with money to spend on modems, VCRs, quadraphonic sound and the book-length comics now known as graphic novels...
...Teenagers stormed the box office, and Hollywood cloned films in their image. Their favorite genres -- sci-fi fantasies, peekaboo sex farces, gross-out horror movies -- multiplied on the screen, and sequel followed sequel followed sequel. Who needed adults? Those forgotten creatures stayed home with their TV movies and VCRs. For them the local multiplex was a teenagers' tree house bearing the sign GROWNUPS STAY...
Laser uses the same basic technology as CDs and delivers the same clarity and impact. Laser players (which start in the U.S. for a little over $400) have friendlier features than VCRs, and the latest models -- "combi machines" -- can play both compact and laser discs. These newly available combis will likely heat up the laser market even further. In Japan, where the laser business is now valued at $1.5 billion, the major electronics companies are gearing up for a grand-scale manufacturing push, and Sony will start to sell its laser-disc player in the U.S. this spring...
...result, the market was overwhelmed by the sheer volume of the VHS machines being produced. In just the first year of VHS, Sony lost 40% of the VCR business to the upstart competition. By 1987 VHS accounted for more than 90% of the $5.25 billion worth of VCRs sold...
Today' s TVs and VCRS, with split screens, freeze frames and other dazzling features, are just a preview of coming attractions...