Word: veeck
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...Browns lost the 1944 series to the Cardinals. They also lost their momentum. Nothing, including the midget and clown introduced after the war by Bill Veeck, could lure the fans. Sold to a Baltimore brewer who brought them to his own city and renamed them the Orioles, the Browns played their last season in St. Louis in 1953. As they had for most of their careers, the team played to almost empty stands. But at least they kept tradition alive. The 1953 St. Louis Browns finished last...
Blunt Bill Veeck told me how things are, during a layover in Chicago. Richie Zisk, an unsigned White Sox, hit two home runs in an important game, and I remarked that with each homer, Zisk was getting more expensive...
...Veeck looked about at a crowd of 40,000 customers. "Yes," he said, "and with each home run we're better able to afford him." I believe that's how free enterprise is supposed to work...
...forgetting it," Veeck said...
Afterward Veeck explained, "You have to start with what you inherit, and then you scuffle and upgrade. Develop attitudes. We began that last year. As a general rule, you have three seasons to succeed. If you don't win in three, the fans just want you to go away. This is not a classic team, but it will surprise some people...