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...your fruits and vegetables?" suggests Nestle. Few people appreciate more fully than she just how difficult it would be for the Federal Government to approve such a message. "Move more" is not a problem. The Centers for Disease Control and Prevention (CDC) has budgeted $193 million for its Verb campaign, encouraging young Americans to be active. "Eat less" is another matter. In the past, federal efforts to tell Americans to eat less meat have been foiled by lobbying from the Cattlemen's Association. Attempts to tell people to eat fewer sweets have raised the hackles of the sugar and corn...

Author: /time Magazine | Title: America's Obesity Crisis:Activists: The Obesity Warriors | 6/7/2004 | See Source »

...heard about government efforts: HHS Secretary Tommy Thompson?s ?Small Steps? idea to promote activity and the very entertaining public service ads his department has created, showing lost love handles near the staircase and lost double-chins in the vegetable aisle. We heard about the CDC?s VERB campaign promoting activity for kids and were moved by the sentiments of Lynn Swann, who heads the Presidential Council on Physical Fitness and Sports. Many of our most talented and inspirational speakers dwelled on this topic...

Author: /time Magazine | Title: Lessons from the Summit | 6/5/2004 | See Source »

...spend a minimum amount of time on Google. The faster they got their results, the more they'd use it." And use it they did. Six years later, Google has indexed 4 billion Web pages, sees 200 million searches every day and has entered the language as a verb. Many of us wonder what we ever did without it. --By Chris Taylor

Author: /time Magazine | Title: The Google Guys | 4/26/2004 | See Source »

...Mine?s not a pure FCC obscenity story.?Yes, the expletive is classified by the FCC as "strong" since it was used as a verb - as opposed to Bono?s euphoric Golden Globe exclamation last year , "It?s f___ing brilliant," which is considered OK because, well, he was just saying it for emphasis and not talking about an act of, um, love. But my outburst was never supposed to make it on the air. It was not part of a lewd series.? The FCC never even contacted the station to complain. KCRW called my firing a "preemptive distancing." Although...

Author: /time Magazine | Title: How I Lost My Radio Show | 3/16/2004 | See Source »

...coasting.  And I’ll be there too for The Ladykillers, even though the Coens have been batting around .333 since Barton Fink; I’m sick of paying $10 just to hear George Clooney use “hydroelectric” as a verb, or to hear Jon Polito emphasize the wrong syllable in “dry cleaning...

Author: By Ben B. Chung and Ben Soskin, CRIMSON STAFF WRITERSS | Title: Possible Sunshine in a Plotless Year | 3/12/2004 | See Source »

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