Word: vestron
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...Home Video, producer of the Jane Fonda Workout, "best sellers make up 10% of the merchandise, and the rest is alternative programming--books on cooking, travel, self-help. The future of home video is the creation and translation of all these books to video." Observes Austin Furst, president of Vestron Video: "It's going to be a good business someday, but built brick by brick." All the industry needs now is a cassette to explain how to stack them...
...hefty slice of cash for what many people consider essentially a promo item, but MTV, though it gets its clips gratis, paid $250,000 for the exclusive rights to show the documentary, from which it lifted the Thriller video intact; Showtime paid $300,000 for pay-cable rights; and Vestron Video reportedly plunked down an additional $500,000 to market the cassette, in which Jackson has what the folks in business affairs call "a profit participation." Not only that, the Thriller album, already out for a year, went into the holiday season selling about 200,000 copies a week. After...