Word: vibes
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...marketing gold," says James Palczynski, vice president and analyst at Needham & Co. If you are selling skatewear, then you had better be a skate rat, and your company had better sponsor a team of top skateboarders. But core is more than an aggressive, participatory attitude. It's also a vibe, a quasi-mystical, anti-Establishment subtext that has to permeate a firm and come across in marketing and advertising so that it resonates with trend-setters up and down the coast and then across the country...
...while...and then swing was kind of the next step. It has more horns, it's dance music...and I think also, it's kind of the antidote to grunge. It's a very different sensibility; it's musically very sophisticated, generally pretty positive, more of an exuberant vibe to it, without the self-absorption of grunge...
Spooky: Both. When you ask people why they sample something, they sampled it because they like the original. And so they want to capture the vibe or the energy of that original. I call it the remixology of the psychology. Once people get to the point where anybody can reconfigure or change things around, that's when we'll finally get to the point where most DJs are already. But music and art are usually ahead of the rest of the culture. We're like signposts for a different route to be taken...
...Joyful juxtapositions arestrewn throughout the album: harmonicas andharpsichords, slide guitars and synthesizers,rural blues and robotic buzzes. The musicalcanvas, as on Odelay, is rich and broad.Yet, the mellowness of the album dampens theclimate of carefree experimentation struggling toemerge. Even the song titles--"Static," "LazyFlies," "Dead Melodies"--indicate the vibe ofdeflated indolence that restrains the album fromexploding with fresh ideas. Lyrics onMutations exchange the trenchant absurdistinsights of Odelay for a strained maturityand faux wisdom, as when Beck writes, "Doldrumsare pounding/Cheapskates are clowning this town."The belabored cuteness of the imagery and Beck'sstilted delivery lack the authenticity ofOdelay at even...
...offering at the 'Dunster Cafe.' This week's performer, W. Pierce Woodward '99, played acoustic guitar while singing his clever, sometimes poignant lyrics. "Isn't this great?" enthused audience members whispered to one another. They were thrilled by both the performer and the atmosphere--the Dunster JCR, had the vibe of...uh, well...a cafe...