Word: vice
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Dates: during 1920-1929
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JOHN B. FLACK Kaletziki, Flack &Howard, Inc. Syracuse, N. Y. Vice President Flack errs. Investigations regularly show that more than 80% of TIME-readers are cover-to-cover readers. - ED. Sirs: As a weekly cover-to-cover reader of TIME, I am very glad indeed to see that you propose to limit the number of pages. You can give your advertisers more display in a limited number of pages than you can give them in double spreads in a magazine made up of innumerable pages. F. E. BARBOUR Beech-Nut Packing Co. Canajoharie, N.Y. Sirs: Being a cover-to-cover...
...take such a stand, but as a reader and advertiser appreciate your policy and hope you will benefit by it. W. S. BASINGER Passenger Traffic Mgr. Union Pacific System Omaha, Neb. Sirs: In the opinion of Mr. Lillibridge, such a move is a "noble experiment." HENRY ECKHARDT Executive Vice President Ray D. Lillibridge, Inc. New York City Sirs: It is the first time in u years in the agency business that I have seen an announcement by any publisher assuring advertisers that the publication will not be permitted to become so bulky that ads are buried. The greatest problem...
HOWARD A. HALLIGAN Vice President Western Electric Co., Inc. New York City...
...vote for visibility, but visibility is only the first step. I have experienced the power of space in TIME, and I believe the potency of that space dependent upon proportion and selection as psychological factors. Visibility is but the physical aspect of the same principle. L. E. FIRTH Vice President...
...Senator Joseph Taylor Robinson of Arkansas, Democratic leader in the Senate, onetime (1928) candidate for Vice President, downright, not too bright, given to thunderous wrath...