Word: victoria
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...Spice Girls' career has the happy-go-lucky trajectory of a Mentos commercial. Geri (Halliwell), the two Melanies (Brown and Chisholm) and Victoria (Aadams) came together in 1993 after answering a newspaper ad for singers and dancers to form a new pop group. They soon fell out with their manager, set off on their own and recruited Emma (Bunton). The five started singing (often uninvited) at parties, record-company offices, anywhere they could get noticed. They eventually hired manager Simon Fuller--the man behind Annie Lennox--who signed them with Virgin Records...
...just shy of gorgeous that they are so popular: they are earthly beings, approachable, and could almost exist in real life, unlike, say, Christy Turlington. The Spice Girls range in age from 21 to 25. There's Mel B., with her curly hair and pierced tongue; cool, unsmiling Victoria; Mel C., with her dark locks and sassy nose stud; red-haired Geri, of whom old topless photos have turned up in those naughty English tabs; and blond "Baby Spice" Emma, who claimed to be 19 but recently held a rather indiscreet 21st birthday party...
Banana Republic? Yes. If a growing number of companies have their way, there will be a lot more memories like that. Retail chains are working hard to link their brands with the music younger customers want to hear. In recent years the Gap, Banana Republic, Victoria's Secret, the Pottery Barn and others have produced their own CDs and sold them at their checkout counters. Last week a new player was announced: Philip Morris, the world's largest cigarette maker...
Most brand-name CDs have been uneven compilations of previously released songs by big-name stars (Michael Bolton for Victoria's Secret) or up-and-comers (folk singer Gillian Welch for Starbucks), selected because their style fits the image the company is trying to project. The CDs can be big business, luring customers who shun record stores. Some of Victoria's Secret's titles have sold 1 million copies...
Most of us, I know, see the current frenzy in a very different light. We hear that L.L. Bean, J. Crew and Victoria's Secret are all but drained of hiking boots, chamois shirts and silk tap pants; we read in the newspapers of waiting lists for $4,000 handbags and $75,000 automobiles. And from every TV set, newspaper and magazine the purveyors of the modern-day bazaar hawk every imaginable consumable, potable and disposable...