Word: videofashion
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...idea seems a natural. Like print magazines, video magazines are published on a regular basis (usually bimonthly or quarterly) and are sold by subscription as well as individually (average cost: about $20 an issue). The genre was launched in 1981 with Videofashion Monthly, a slick roundup of fashion news, and a handful of other video magazines came and went during the '80s. Now the proliferation of VCRs (in nearly 70% of U.S. homes today), and the growing number of people who are buying and not just renting tapes, have inspired a host of entrepreneurs to give the infant field another...
...enterprising New York retailer who launched an "all-kosher superstore" for Passover. Supermarket Insights Co-Founder Paul Reuter reports such success that his company has already fielded a new video magazine, Health and Beauty Aids Insights. It will be strictly nuts-and-bolts stuff, however. Charney's Videofashion Monthly, with lots of quick clips of swirling models, distracted designers and discofied fashion shows, has already cornered the glitz...
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