Word: viewbooks
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...viewbook has a new, modern design to appeal to today's high school seniors. Other Ivy League schools are also repackaging themselves this year, in hopes of drawing "Generation X"ers and bucking a stereotype of traditionalism...
Harvard's viewbook, which for years has touted "diversity" as the mark of a College education, recently added "distinction" to that description...
Dean of Students Archie C. Epps III says he still hasn't seen the whole viewbook...
Students have asked Kling if he has applications--"no, I don't," is his emphatic response. He refers them to the admissions office. Copies of Harvard's latest application and viewbook--same required essays, same publicity photos, different cover--recently arrived at Byerly Hall. They probably won't last long...