Word: viewer
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Dates: during 1970-1979
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...meticulously planned as a semester at medical school. From Palmer's research department, program subjects flow to the production office, then get channeled to Head Writer Jeff Moss, a veteran of the Captain Kangaroo show. Three weeks before taping, Moss and his writers develop a script. Theoretically, their ideal viewer is poor and culturally deprived. Actually, the show catches the preschooler almost before his society does. Thus Sesame Street is as popular with the well-to-do as it is with the slum dweller. The kids may spark to the astonishing variety of material, but no sketch is without...
Viewing Oriental Art without understanding its Buddhist antecedents is like viewing Western art with no understanding of Christianity. Yet, lack of understanding of Buddhism or its influence does not preclude the viewer's appreciating the sensitivity and sense of taste in Oriental...
...puzzlement to nausea. But Riley has always denied she means to hurt the eyes, aiming only for "a stimulating, an active, a vibrating pleasure." But not relaxation -the pleasure is existential, a tuning of the consciousness. In a picture like Cataract III, the eye has no resting place. The viewer scans the inexorably waving lines with something akin to mounting panic, until the heaving surface can no longer be experienced as a flat plane. All that contradicts the eye's movement, and stabilizes it, is a swell of color intensity-turquoise and red coming out of gray and fading...
...search for what cannot be disintegrated is intense, forcing the viewer to re-examine that perilous equilibrium we like to call normality. "We have to submit to the attack in the way we have to learn to enjoy a cold shower-bath," wrote Bridget Riley's admirer and mentor, the perceptual psychologist Anton Ehrenzweig. "There comes a voluptuous moment when the senses and the whole skin tingle with a sharpened awareness of the body and the world around...
...this does not deny that some artists can illustrate "be-ing" in their paintings. In the catalogue, White gives the example of Rembrandt's Bathsheba that Kenneth Clark describes in his book, The Nude: A Study in Ideal Form; the viewer considers Bathsheba's thoughts transcending the moment depicted, "and yet these thoughts are indissolubly part of her body." Here is the gist of be-ing without clothes: "the presence of thought that vitalizes the whole human being...