Word: vine
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...vigor of the well worn pens of Harvard CRIMSON editors, undergraduates are launching a bitter tirade against the building of a new chapel to replace the vine-covered and consecrated Appleton Chapel which has stood in the Yard for long decades. More than ten days ago University officials announced the sage idea of erecting a new church as a memorial to Harvard's war heroes...
...driven from their kill by a famine-stricken cast. Serpents lazily uncoil from a most tropical-looking tree, and plop down a scant foot or so behind the ragged hero. Horn and his gun-bearer, Renchero, swing deftly over a pool alive with crocodiles, on a dangling vine. "And through this mighty drama of a primitive world runs the beautiful love romance of a boy and girl that grips the heart"--so runs the come-hither phraseology of the advertising manager...
...impressive as always. In the small use of conversation or rather the absence of it at times, the manner of unraveling the story becomes a matter of keen interest rather than a recitation by a story teller. The photography is excellent; the use of light and shadow of the vine shaded streets on the marching Foreign Legion being particularly effective...
...juice, destined to become wine in the citizens' homes. These were semi-bootleg sales, unnoticed by the Prohibition Bureau. There was no advertising, only a door-to-door canvass. But last week in Milwaukee there appeared large billboard and full-page newspaper advertisements for a grape concentrate called "Vine-Glo." Beside thin-stemmed glasses of ruby and amber liquids were the words: "You can't buy it from peddlers. Not on sale at any store. Never served in any restaurant-BUT YOU CAN HAVE IT DEPENDABLY AND LEGALLY FOR USE IN YOUR OWN HOME...
...Vine-Glo" is obviously intended to turn into wine. But the method of turning it (simply remove the bung) is not mentioned on billboards or in the newspapers. At no place in Fruit Industries' advertising does the word "wine" appear. Also, while the advertising says, "There is only one way to get it," and directs prospective purchasers to some 200 druggists and 100 grocers in Milwaukee (agents who do not carry the kegs, simply take orders), the advertising does not describe the servicing and bottling performed by the grapemen themselves when the wine has matured...