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...everyone agreed. As Ricard buttered his toast, the markets battered his firm for paying $8.34 billion for Absolut's parent company, Vin & Sprit--which was almost 21 times the Swedish firm's gross operating profit last year. As if to suggest that Pernod Ricard had overreached, Bruce Carbonari, CEO of Fortune Brands (which was trumped in the Absolut auction), claimed that the price for V&S would not provide an "appropriate return" for shareholders. Yet le patron remained unperturbed. Three years ago, the company leveraged itself heavily to acquire Britain's Allied Domecq, a $13 billion deal that doubled Pernod...

Author: /time Magazine | Title: Stiff Drink | 4/17/2008 | See Source »

...Knowing what to say to voters about the economy used to be an easy enough proposition for Republicans. "In the 1970s, it was inflation, and other than that, it's been jobs," says former Congressman Vin Weber, the Romney campaign's policy chairman. "Everybody learned their lines about the economy from a pretty simple script." So long as economic growth was somewhere north of 3%, unemployment under 5% and inflation contained at 3% or lower, Weber says, "we'd all look at them and say, 'That's all you need to know...

Author: /time Magazine | Title: Can the Economy Save Mitt Romney? | 1/17/2008 | See Source »

...Vin R. Ferrara ’95-’96 left Harvard with a reputation as the third most prolific passer in the football team’s history. A little more than ten years later, the former quarterback has developed a product that could impact Crimson football again. Over the last four years, Ferrara and his Boston-based start-up company, Xenith LLC, have designed a new and safer football helmet, which is receiving accolades from physicians around the nation. “It’s thrilling to see a whole new technology,” said...

Author: By Jake I. Fisher, CONTRIBUTING WRITER | Title: Ex-Crimson QB Invents New Helmet | 11/1/2007 | See Source »

...have to be an idiot to think computers are nerdy. The nerd now is the Bush Administration--supporting, anti-intellectual dumb ass." Whether that's true or not, it's clear the once desirable macho-jock type hasn't got such pull. There's a reason the Rock and Vin Diesel haven't filled the gap left by Schwarzenegger and Stallone: nobody minds the gap. And in a world without heroes, as the movie trailer voice-over guy might say, the slightly awkward can be slightly cool...

Author: /time Magazine | Title: Looking for Mr. Adorkable | 4/12/2007 | See Source »

...beating down an opposing mage, while spending hours wending through a haunted manse might win me a coveted staff. Also, unlike with old media, my choices affect people around me. I can form guilds, essentially virtual clubhouses, band together to quest for rare breastplate, recite the assorted lore of Vin Diesel or Chuck Norris, or simply hang out in front of the local inn doing the electric slide...

Author: /time Magazine | Title: Confessions of a 30-Year-Old Gamer | 1/12/2007 | See Source »

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