Word: viral
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Dates: during 2000-2009
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Last summer, Lopez, a chemical and physical biology major, tested bodily fluids of monkeys infected with Simian Immunodeficiency Virus (the equivalent of HIV in monkeys). He found that the viral levels detected in stored blood were comparable to levels detected in fresh blood...
Clinicians depend on monitoring the viral levels since many vaccines in development are aimed at reducing the number of HIV copies in infected patients...
...protein from cow's blood. It was this model on which Kosten, who became interested in solving addiction as a medical student at Cornell, based TA-CD. Using the cholera bacterium as a vector is a crucial tweak in design; it allows the cocaine vaccine to sidestep the potential viral syndrome associated with other vaccines, such as Cytos's experimental anti-nicotine vaccine, which is delivered via virus, Kosten says. And because cocaine addiction is most severe in Western countries where cholera is not a threat and where the cholera vaccine is not widely administered, most people...
...mean you look at our numbers nationally, not just in Iowa - nationally. There is really no comparison for the phenomena of that kind of grassroots upsurge over such a short period of time. And most of it is all the viral marketing that has happened over the Internet, as people have contacted their friends, and things have been shared and passed, and it has just built. Because otherwise there was no reason. It's not like we have staff out there ginning up phone calls, interest and pushing people towards us. It's been a natural phenomenon. So it does...
...Wilkinson sees it, this is the world in which his students will be competing - a world wide web where almost everyone is "trying to become viral, and constantly confronting savvy online audiences that have razor-sharp bullshit detectors...