Word: virtuousness
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Dates: during 1990-1999
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...selling brand, whose carb- and protein-heavy bars have 40% of the zinc, copper, chromium and magnesium you need in a day, along with a boatload of vitamins and almost no fat. But even MET-Rx concedes that its chalky bars are no treat. "If you're virtuous, you're going to trade off taste," says MET-Rx CEO Len Moskovits. "Try chewing on a vitamin pill--it doesn't taste that good." Pure Protein's slightly medicinal-tasting bars pack an impressive 31 grams of protein, more than in a McDonald's Quarter Pounder...
With that belief, Bond reached back to 1965, when, as an activist with the Student Non-Violent Coordinating Committee (SNCC), he first began to struggle for "the just spoils of a virtuous and victorious war [the Civil Rights movement]", majority black voting districts and affirmative action...
...Sounds virtuous, but opponents of the rule say the equity argument is a smoke screen for a baser motive. They point out that transplants are down dramatically in big centers as smaller regional centers have proliferated. The University of Pittsburgh, for example, did 540 liver transplants in 1991, but only 200 last year. The cost per patient can be as high as $300,000. "You're talking millions and millions of dollars lost to those big transplant centers," says Iowa surgeon Maureen Martin...
...only reproach to be made against The Coast of Good Intentions is exactly that. It wants to tell the story of the coast of good intentions, and this moral undertone wraps the otherwise remarkably perspicacious oeuvre in a virtuous air--something that doesn't quite fit on the rest of Byers' literary turf. Were he intending to give a lesson in ethics by preaching them, these stories could not seem less undeserving of an exemplary attitude that they seem to take. Happy endings don't have to straighten their moral codes to be "good." In fact, normal as they seem...
...advertisers chasing their millions of users. But as the Web matures, more and more income will come from online transactions. And what better way to do targeted marketing than to get as personal as possible with as many of your users as will answer your questions? "It's a virtuous cycle," says Kraus. "The more you know about your customer, the more time he's likely to spend on your service and the more you can target that time more effectively for both advertisers and customers...