Word: viscoloid
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...story behind that reduction is the story of Francis Davis' stewardship of U. S. for the past eight years. In 1927 the du Fonts bought control of U. S. Rubber, plucked Francis Davis from the presidency of a du Pont subsidiary (Viscoloid), told him to salvage what had been the No.1 U. S. rubber company as late as 1925. Whittling the company's debt of $81,000,000 to $53,233,000, Rubberman Davis consolidated operations, modernized tire-making methods, pushed other rubber products, went in for Lastex, a patented, elastic spun yarn which is knitted or woven...
...stockholders of U. S. Rubber. Equally well known was the fact that du Pont-Legate Henry Davis had recently been chosen a director. Accordingly, at the end of the week, President & Chairman Charles B. Seger resigned. To his office was elected F. B. Davis Jr., President of du Pont Viscoloid Co. The change meant that the du Fonts had full control; it presaged a close alliance between General Motors Corp. (25% du Pont) and U. S. Rubber, onetime "biggest" manufacturer of rubber products...
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