Word: vistaã
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...tough sell. Faced with lackluster sales and a decidedly chilly reception from the press, garnering first place in PCWorld magazine’s “15 Biggest Tech Disappointments of 2007,” the Redmond-based software giant has responded by deciding to stop offering Vista??s popular predecessor, Windows Experience (XP), for sale in retail and other channels. This move is not only a poorly concealed ploy to boost flagging Vista sales, but is also a policy that will hurt Microsoft in the long...
...spite of Vista??s well-publicized release in January 2007, consumer demand for Windows XP has been quite strong, and XP still retained a dominant 75 percent market share as of September 2007 . In fact, Dell, one of the largest American computer manufacturers, re-introduced Windows XP into the retail channel last April, because of high demand from customers. Despite this continued demand, on June 30, 2008 Windows XP will no longer be available in retail outlets; by February 2009, no one—not even custom personal computer builders—will be able to carry...
...does not actually sell a copy of Windows to either companies or customers; instead, it merely licenses the rights to its software on a per-client basis. With its planned termination of new license sales, Microsoft is essentially forcing its customers into upgrading either their hardware or software. Given Vista??s particularly steep hardware requirements—according to The New York Times, only about six percent of business computers will be able to run it—this transition should have been delayed as long as possible. Instead, this new policy will only increase public resentment...
...Microsoft continued to offer DOS as a viable option for its clients with older hardware or software needs . Supporting consumers who still use a firm’s older products is not just good business; it also guarantees brand loyalty and future sales. By stopping this practice with Vista??s introduction, Microsoft is eroding this precedent...
...competitors in the operating system market, most notably Apple’s OS X, have been gaining ground in recent months . The scrappy Cupertino-based consumer electronics firm has seen a substantial increase in laptop sales, and has even released a series of advertisements poking fun at Vista??s more intrusive features, such as User Account Control . In these ways, Vista??s shortcomings may have been contributing to Microsoft’s market share loss to Apple...