Word: visualizing
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Dates: during 1940-1949
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Stimulated Sight. Scientists have long known that the eyes and the ears are not the actual instruments of sight and hearing, but highly selective transmission stations which pick up light and sound waves, translate them into electrical impulses, and carry them to the visual and auditory areas of the brain. In the brain, the impulses are finally translated into the sensations that are recognized as anything from a Grandma Moses painting to the radio-chant of the tobacco auctioneer. Most blindness or deafness and many kinds of paralysis are caused by the failure of the transmission station-the eyes...
...when the transmission stations are permanently damaged, the brain is still capable of receiving and translating electrical impulses artificially applied. Thus, Krieg says, if a certain point at the back of the brain is stimulated, the patient will "see" a flash of light in a precise part of his visual field...
...better gags in "Movie Crazy" are visual, and the most inspired scenes need no sound at all. One such shows Lloyd, wearing one shoe and a-straw hat, pursuing his other brogan through a rainstorm as it is carried along in a gutter millstream to the inevitable sewer inlet. Later on, the hero inadvertently dons a magician's dress coat, complete with eggs, mice, sausage, rabbits, and the traditional squirting carnation, and has himself a time on a crowded dance floor...
Form-conscious Director Walsh can set up a trivial shot of gangsters listening to a car radio in a windswept mountain lideout, and make grey weather, the texture of trees and the vitality of the figures add up to visual pleasure. An unaffected director of home and bedroom scenes, he even manages, without bathos or leer, to jet away with a shot of Cagney sitting on lis mother...
...Mannequins, displayed a fashion dummy that talks. Named Patty Petiteen, the mannequin will plug dresses for the ten to 14 age group. Sample sales talk: "Mother loves my Petiteen dresses because they need no alteration and have a money-back guarantee." The voice of the mannequin, developed by Audio-Visual Advertising Co., comes from a loudspeaker concealed inside the chest, and is synchronized with lip movements. Price: $284. ¶ Illinois Institute of Technology's Armour Research Foundation announced a cheap method for adding sound to 8-and 16-mm. home movies by putting magnetic material along the edge...