Word: vital
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...heels of the tie with Cornell, a win against the Bears is also vital for the conference standings...
...appealed to their dreams of a Utopian New World. The Pilgrims stressed this aspect of Moses. When the band of Protestant breakaways left England in 1620, they described themselves as the chosen people fleeing their pharaoh, King James. On the Atlantic, they proclaimed their journey to be as vital as "Moses and the Israelites when they went out of Egypt." And when they got to Cape Cod, they thanked God for letting them pass through their fiery Red Sea. (See 10 surprising facts about the world's oldest Bible...
...economic data by not leaking it to insiders before official announcements and to improve access for foreign journalists. News Corp. CEO Rupert Murdoch asked Beijing to "open its digital door" and improve foreign media and entertainment companies' access to mainland markets. "The embrace of the digital is as vital to China today as its decision 30 years ago to take its place in the global economy," Murdoch said in a speech at the summit. (See pictures of Shanghai today...
...while keeping its followers in clogs will be vital, broadening Crocs' appeal through a range of different styles is no less important. Take Swatch. The Swiss firm made its name flogging bold, plastic wristwatches in the 1980s. "Like Crocs, Swatch was very faddish, slightly gaudy, plastic and cheap," says Rita Clifton, chairman of global brand consultancy Interbrand in London. When fashions changed, Swatch faced a similar challenge: How could it build on that early success and appeal to a wider market? It now offers a range of metal, plastic and even Tiffany watches. "They've meta-morphed their brand over...
...Currently, the Pakistani army, under pressure from Washington, is mounting a military operation to sweep Taliban fighters out of the Khyber Pass. On Aug. 30, near Spin Boldak, the Taliban attacked a major NATO convoy and destroyed 25 trucks and military vehicles. Contractors say that Taliban attacks have made vital supplies of fuel and food scarce at some NATO bases...