Word: voilã
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That's what the folks back at MTV are banking on too. "If you wanted to reach young South Asians, there hasn't been a branded, credible platform," says Nusrat Durrani, senior V.P. and general manager of MTV World. Voil?? MTV Desi, which should air nationally in July. After Jay Sean's interview, he sticks around to pose for photographs with fans. "To me, it's been a long time coming," the singer says between autographs. "There is a massive market out there." Sean, an artist and an entrepreneur, pauses and then continues, "We make up one-fifth...
Think of it as planting for dirt dummies. Just drop the enclosed seeds into the bag's soil, and water gently. Voil??! An instant kitchen herb garden for $8 from Wishingfish.com Choices include parsley, oregano and basil...
...Golden Age through computer wizardry. The film is copied onto video and broken down into gradations of gray. An "art director" sits at a console and chooses the colors for each face, dress and prop, which the computerized "paintbrush" adds frame by frame. (Cost per film: about $180,000.) Voil??h! Jimmy Stewart's Christmas tree in It's a Wonderful Life is as green as greenbacks...
...crew of Gallo researchers and Grey Advertising executives to southern France, Gallo coined an evocative name--Red Bicyclette--and devised a friendly label with a fun cartoon of a Frenchman in a beret riding a red bike with a dog trailing behind him, a baguette in its mouth. Voil??: French charm with none of the intimidation factor. (Compare that label with, say, the one for Domaine de Montcalms Coteaux du Languedoc AOC, a wine from the same area.) The back label was just as friendly: "Bonjour! Welcome to Red Bicyclette, from a little corner of the very best place...
...Dude, it’s so good,” says Lauren Engel, a sophomore at Brown. “They have three of them around campus. It takes four minutes and voil??—pizza!” While there is no need to kiss the cook, compliments to the engineer...