Word: volkswagen
(lookup in dictionary)
(lookup stats)
Dates: during 1950-1959
Sort By: most recent first
(reverse)
When the millionth Volkswagen beetled off a West German assembly line this month, Volkswagen workers were treated to 40,000 liters of beer, a cancan act from Paris and a speech frowning on the 40-hour week. "Work is much more satisfying than idleness," said Volkswagen President Heinz Nordhoff (TIME, Feb. 15, 1954). "It is not without good reason that the cycle of six working days and one Sunday has been in existence for thousands of years. No doubt, a Saturday off would be a nice gift to many but a curse to others. Most people live only to escape...
...VOLKSWAGEN'S MILLIONTH, rhinestone-studded and gold-painted for the occasion, rolled off the assembly line last week. Supplying more than 40% of the German market already, the biggest German automaker will boost production another 20%, to 1,500 cars daily, to meet a growing demand both at home and abroad. Target for 1955 in the U.S.: 25,000 Volkswagens...
...VOLKSWAGEN, which will turn out its 1,000,000th postwar car next month, is going into the middle-class market with a new de luxe model. Instead of the familiar, beetlelike lines, Volkswagen's Ghia Coupé car will have low, sporty lines, look something like Italy's swank ($3,500 and up) Alfa Romeo. Price: $1,785 in Germany...
During the two-day affair, the local drivers took three of the hill climbing events. Pete Magie (Flat) won the Class H; Jeff Barach (Volkswagen) Class G; and Rod Nerney (Ford Thunderbird) Class...
...FIAT will soon be put on the European market to compete with Volkswagen and Renault. To replace the famed Topolino as its smallest and cheapest car (TIME, Oct. 18), Fiat is rolling out the "Popolare." The boxy, four-passenger, 21.5-h.p. lightweight (1,234 lbs.) car is tagged at $944 before taxes in Rome, v. $1,090 for the Topolino. Current production of the Popolare...