Word: volkswagen
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...provide $245,000 for the planning of a nationwide power grid to integrate the electricity that seven new hydroelectric dams will provide by 1967. In recent months, the U.S.'s American Motors, Britain's Rootes, France's Citroën and West Germany's Volkswagen have all signed deals to begin assembling cars in Iran, thus giving the country that ultimate symbol of industrialization, an auto industry...
...major account from another (Benton & Bowles), and rejiggered product assignments between the remaining two (Young & Rubicam and Ogilvy & Mather). In the process, General Foods showered $17.5 million in new accounts on two of the hottest agencies in the business: 13th-ranking Doyle Dane Bernbach, whose sophisticated soft sell for Volkswagen and inverted hard sell for Avis has spawned a school of imitators, and 18th-place Grey, whose strong suit is marketing. Since last September Doyle Dane has received new billings worth $35 million from U.S. Rubber, Mobil Oil, Gillette, Ocean Spray, Bankers Trust-and only last week another...
...been found guilty of violating the Sabbath blue laws. He had been repainting the white lines of a grocery store's parking lot on Sunday, the only day the lot was free of cars. ≫ A woman who had received a parking ticket for leaving her Volkswagen more than twelve inches from the curb. All the nearby larger cars, which were closer to the curb but extended much farther into the street, were not ticketed. ≫ A grocer who was found in contempt of court because he refused to raise the price of milk as ordered by the State...
...below his average. With Robertson's modest defection, there seemed to be no way to keep Philadelphia's Wilt Chamberlain from winning the Ford-although he needed it less than anybody else, since he owns a $24,000 Bentley-and can't get into a Volkswagen. At 7 ft. 2 in., Chamberlain was just too tall and talented to avoid scoring 21 points. Auerbach finally got lucky when, with the East leading 29-12, he sent in Cincinnati's Adrian Smith, the last player named to the ten-man East squad...
...State Thruway. Meandering 1,350 miles from Belém to Brasilia through the jungles and scrub of Brazil's wild interior, it is barely two lanes wide; the surface is dust in the dry season, mud in the wet, and some of the ruts could swallow a Volkswagen alive. Yet in the eyes of former President Juscelino Kubitschek, who built the road between 1956 and 1960, BR-14 is "the highway of dreams" for underdeveloped Brazil, and the means to "a new civilization on the central plateau...