Word: volkswagen
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Coffee Loss. The strike's impact was also felt abroad. Puerto Rico suffered a $150 million trade loss, and Colombia and Brazil lost coffee exports. Reduced shipments of food to India complicated that country's battle with starvation. Volkswagen dealers began to run out of stock in Chicago, Philadelphia and Atlanta, and Volvo's sales to dealers fell 44% in January...
...years their annual sales rose 43% to $90 million. Many of the smaller companies have already been nudged aside by the industry's three major producers: American Safety Equipment Co., Auto-Crat Manufacturing Co., and Irving Air Chute Co. From its sales to American Motors, Chrysler and Volkswagen, as well as its business of keeping men's pants up with Hickok belts, American Safety last year increased its business 100% to $13 million...
...President James M. Roche, 58. One of four G.M. executive veeps, Roche is the boss of all overseas operations, has allocated $400 million of the company's two-year, $2 billion capital-spending program to European ventures. From Detroit, he has also directed Opel in its challenge to Volkswagen's leadership in West Germany. Even without the proposed Antwerp plant, G.M.'s Opel and Vauxhall models have cornered 13% of Europe's 7,000,000-car market...
Bruce Bradley, WBZ disc-jockey, recently launched a minor war on Harvard by charging that Harvard students stole his Volkswagen hubcaps...
Mother Image. Buster Keaton does a funny sort of Keystone Kops scene to illustrate the virtues of Ford Econoline vans, the boxy-looking, eight-door vehides that closely resemble Volkswagen Micro Buses. Keaton, chased by the law, dashes in and out of a whole lot full of Ford buslets, finding pies in one and hurling them into the cops' faces while nickelodeon music plays and oldtime titles point out things like "easy loading and unloading" and "fast getaway...