Word: volkswagen
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After a dramatic three-and-a-half-year battle to take control of much larger Volkswagen, German sports carmaker Porsche has given up the chase and agreed in principle to a merger with its one-time prey...
...Nano shortage notwithstanding, Tata Motors has demonstrated there is a market for the low-priced car, which has four doors and a 33-horsepower, 634cc engine located in the rear, Volkswagen Beetle style. "The Nano has shown how a new product at the right price can change the rules of the game," says SIAM's Chenoy...
...Other automakers are reacting. Suzuki India this week announced plans to launch a 660cc car for the domestic market but did not divulge the car's price. Renault, Toyota and Hyundai are also developing small cars for the low end of the Indian market, now defined by the Nano. Volkswagen is believed to have plans for a two-door, rear-engine car. "The Nano has opened a big market segment, and all the players will certainly push up their launches to attract those buyers fast," says...
...brands for some time to come; the perception that they are inferior lingers long beyond the reality that they are not. And foreign competition may increase: companies in Asia, such as China's Chery Automobile and India's Tata Motors, could plant their flags here. Established players like Volkswagen and Hyundai-Kia have plans to build plants in the U.S. by 2012. Which means the sales rate will be exceeded by manufacturing capacity, as it always...
...other refinements yield a car that weighs just 1,322 lb. (600 kg), less than half the weight of a Honda Accord. Reducing weight helps make the most of the Tata Motors - designed two-cylinder engine, which is bolted in the rear (like the classic people's car, the Volkswagen Beetle) and can power the Nano to a top speed of about 62 m.p.h. (100 km/h) in 23 seconds. Fuel economy is excellent: about 56 miles per gallon (24 km/L), better than a Prius, Toyota's hybrid sedan. (Read "India's Top Automaker, Tata Motors, Hits a Rough Patch...