Word: volleyers
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Dates: during 1990-1999
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...attorney for the Al Fayed family ? owners of the Ritz hotel that employed the allegedly drunken, speeding limo driver Henri Paul ? is threatening to sue photographers for damages. The lawyer, Bernard Dartevelle, launched the latest volley in his media offensive by stressing that a witness reported seeing a motorcycle zigzagging in front of the Mercedes in an apparent bid to try to slow it down, just before the crash. One of the attorneys representing paparazzi under investigation for manslaughter counters that the photographers are being targeted as "sacrificial lambs" in a prime-time case of "showbiz justice" aimed at pleasing...
Still, summer is traditionally a time of fare wars--with the usual 1,001 restrictions. Last week, on the heels of previous sales by American and TWA, United announced a new volley: round-trip specials, up to 45% off regular 21-day advance-purchase fares. United was quickly matched by six other major carriers. Deeper digging yields deeper discounts. Surfing the airline and other Internet travel sites is one route, with some carriers, such as American, posting weekly bulletins with weekend fare sales. Consolidators also offer fares well below published tickets. The downside: less flexibility and tighter restrictions...
...crushing the competition. Now, its markets mature, it is finding every sales dollar harder to come by. Greenberg is reportedly planning a restructuring that would embrace this reality and make the corporate side more responsive to the folks who sell the hamburgers. And Campaign 55 is just the first volley in what will be a long war. McDonald's does have some advantages, Greenberg points out, not least of which is one of the most powerful brands in the world. "It's worth remembering that we've got this fabulous thing going," he says. Indeed. He's simply...
From Hardyston, about four miles away, Georgio Gallara, 24, the owner of Tony's Pizza & Pasta, and an employee, Jeremy Giordano, 22, drove off in Giordano's Pontiac Grand Am with two pies. When they got to Scott Road, Gallara and Giordano were met with a volley of bullets fired from a .45-cal. automatic and a .22-cal. pistol. Their car rolled into a small marsh. The attackers then apparently took a pizza box and flung it like a Frisbee, scattering slices throughout the scene...
...decaying stretch of New Orleans' elegant St. Charles Avenue, bit back 48 hours later with a two-page ad of his own. Copeland, who favors ostrich-skin cowboy boots and is known across Louisiana as a powerboat racer and founder of Popeyes spicy-fried-chicken chain, began his volley with "Dear Anne" and ended with "P.S.: See you in court. In the meantime, I'm putting a little extra garlic in the food at Straya, keeping a crucifix under my pillow and carrying a wooden stake for good luck...