Word: voter
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Dates: during 1990-1999
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Rock the Vote, a voter registration organization, will be at the MAC Quad for HYPE '96, which will take place from 11:30 am to 5 p.m. Saturday...
America has experienced such a consensus election at least once before; it is noted by historian Peter Wood of Duke University. In 1820 James Monroe beat John Quincy Adams so badly that Adams received but one electoral vote out of the 232 cast. Then, as now, voter turnout was low. Then, as now, the country was prosperous and at peace. The winner was an incumbent Southerner who represented the slightly more popular and liberal of the two parties, used his first term to defuse social and regional antagonisms and supported banks and business in a way that made it impossible...
...wasn't just intuition. The strategy was guided by a mid-1995 survey conducted by strategist Mark Penn. The "Neuropersonality Poll," as Penn called it, attempted to map the psyche of the American voter and became the campaign's blueprint. Armed with those data, every presidential remark, every action every gesture was pretested and scripted. No detail was too small. Rather than amble off Air Force One, Clinton marched; the campaign's most famous line, about "building a bridge to the 21st century," was intoned because "building a bridge to the future" tested less well; Clinton vacationed at Yellowstone National...
...actual MTV "Choose or Lose" bus, a mobile voter registration vehicle featured on the MTV news program, will be at HYPE '96, confirmed Christofferson. MTV will likely film the festival for a spot on the "Week in Rock" news...
Rock the Vote, the non-profit voter registration organization which gained fame through its ads on MTV featuring pop celebrities, is likewise scheduled to be at HYPE '96, with its officials manning voter registration tables...